Glancing back to look forward
Posted by: Jess Chambers - 02.01.24
It’s our birthday! It’s now two years since we launched Ride Shotgun and we’re celebrating by revving up our plans for the next year of the biz. We’re also buzzing with excitement for the new year, fresh off the back of two award nominations, numerous client wins, and the honour of being named one of Prolific North’s ‘Top Agencies to Watch in 2023’. But that’s not all. We’ve welcomed an entirely new team, brimming with CGI expertise.
With even more riders on board, we have some exciting things in store for 2024, and we’re thrilled that you’re along for the ride. Now, it’s time to pass the mic to our CEO, Mark Mallinder, to share a few words about our journey so far.
“Sometimes in the thrill of moving forward and dealing with the rollercoaster ride that is building an agency, we forget to look back and appreciate just how far we’ve come. I always liked the phrase ‘glance back, then look forward’ – so that’s what we’ll do right now.
What a year 2023 has been for Ride Shotgun. We attracted another 20 new clients and grew our business by 63% – exceeding our original initial target of £10m turnover (£15m we’re coming for you!). We also acquired another brilliant specialist CGI business – Creative Content Works, strengthening our team.
We now have over 160 talented, dedicated people producing outstanding work. Most importantly, we’ve built a great agency culture and had a lot of fun along the way. Which was a privilege to witness in full swing at our 2023 Christmas party where teams from Sheffield, Leeds, Bradford, Manchester and Bulgaria all got together for an epic party.
Our ‘joined-up brand journeys’ proposition is really starting to benefit both our existing and new clients. Our ability to deliver end-to-end comms from brand strategy, to creative, to production means our clients get the high quality content they expect from us cost-effectively, at speed and at scale.
I’d really like to thank everyone who has been part of our amazing journey so far and look forward to welcoming even more riders and new clients this year. We’re all proud to be building the UK’s fastest growing and best strategic brand activation and creative content agency, and we’re not slowing down any time soon!
2024 will be another transformational year for Ride Shotgun. We already have some really exciting plans to take our business to the next level. Watch this space for further announcements.”
CEO Ride Shotgun
About Ride Shotgun
We ride shotgun with some of the world’s best brands. When you partner with us, you can be sure we’ve got your back.